wish平台ProductBoost花费如何扣除？-ESG跨境

ProductBoost花费如何扣除？

曝光量费用根据您的预算以及推广活动获得的曝光量进行评估。这些费用将每周从您的余额中扣除。

举例而言，如果推广活动在2018年7月13日（星期五）至2018年7月20日（星期五）进行，则将扣两次费用：7月16日星期一扣除7月13日至15日的总费用，然后在下一个星期一（7月23日）扣除7月16日至20日的总费用。

您的店铺账户或 ProductBoost 余额必须有充足的预算才能创建新的推广活动。如需设置更高的预算，可以按照此指南充值余额。

注意：为了帮助商户更好地提升新产品的曝光量，对于在 UTC 时间2020年4月2日上午7时及之后创建的 ProductBoost 活动，若该活动包含此前未曾参加 ProductBoost 活动的产品，该活动将会有最低总花费的限制。如果该活动的持续天数大于或等于5天，则可以免除最低总花费的限制。但是，对于开始时间或自动续期时间在 UCT 时间2021年6月26日上午7时及之后的活动，即使持续天数大于或等于5天，Wish 也不再免除最低总花费限制（也就是说，所有 活动都有最低总花费的限制，无论持续多久）。

关于最低总花费的更多详情，您可以在商户平台上 (merchant.wish.com) 创建活动时查看。

How do I get charged for my spend?

The impression fee is assessed based on your budget and how many impressions your campaign received. These charges are deducted from your balance weekly on Mondays.

For instance, if a campaign is running from July 13th, 2018 (Friday) to July 20th, 2018 (Friday), the fees will be charged twice: Monday, July 16th for the total fees from July 13th to 15th, and on the following Monday, July 23rd for the total fees from July 16th to 20th.

Your account or ProductBoost balance must have sufficient budget for new campaigns to be created. If you require more budget, you can recharge your balance by following this guide.

Note: In order to help merchants better optimize the exposure of their newer products, starting April 2, 2020 7:00AM UTC, ProductBoost campaigns created after this time may be subject to a minimum Total Spend if the campaign includes products that have not previously been in a ProductBoost campaign. A campaign’s minimum Total Spend may be waived if the campaign runs for five or more calendar days. However, for campaigns starting or auto-renewing on or after June 26, 2021 7:00AM UTC, Wish will no longer waive the minimum Total Spend for campaigns that run for five or more days (i.e., the minimum Total Spend will apply to all ProductBoost campaigns, regardless of duration).

More details about the minimum spend are available during campaign creation in the Merchant Dashboard (merchant.wish.com). 

特别声明：以上文章内容仅代表作者本人观点，不代表ESG跨境电商观点或立场。如有关于作品内容、版权或其它问题请于作品发表后的30日内与ESG跨境电商联系。